How do you search for a company?
Finding the right job can start by searching for companies to see if they can support your career growth and provide you with the opportunities and challenges you are looking for.
Start with the basics
Some of the main research questions are:
Where are the headquarters and global offices located? How many employees do they work? Who are its competitors and how is your employer trying to differentiate itself from them? Who are the top managers? What are the main lines of the company? Who are your customers?
For publicly traded companies, the company’s financial statements are another reliable source. These are generally available on the company’s website. A quick overview of them provides insight into the company’s profitability and clarifies successes and failures.
Take some time to peruse the careers section of the company’s website to learn more about how the organization increases productivity in the workplace. It is also worth investigating whether the company has an active CSR initiative or whether the company has a clear training program for supervisory staff.
These types of facts not only help shape your beliefs about a company, but also provide you with useful information about whether the company is right for your needs.
Another good place to look is the company’s communication style. Are they welcoming, polite and respectful?
Beyond the title
News articles mentioning your potential employer can broaden your company’s search. By knowing how the company is perceived in the public mind, you can show that you are up to date on current events.
A simple Google News search can reveal recent or relevant stories about a company, such as representatives commenting on important issues or an organization recognized for its industry performance.
The news section of the company’s website may also contain useful press releases and links to media coverage. Many organizations also maintain corporate LinkedIn Pages where you can find posts about the latest news and events.
Add: Search your interviewers
If you’ve studied the company before, you may want to provide additional information to learn more about the management team.
Spending some time looking for business leaders on Linkedin can provide you with useful insights and details such as their education, professional background, and employment at the company.